The Conversation - We analysed almost 1,000 social media posts about 5 popular medical tests. Most were utterly misleading
In a new study published today in JAMA Network Open, we analysed nearly 1,000 Instagram and TikTok posts about five popular medical tests which can all do more harm than good to healthy people, including the full-body MRI scan.
We found the overwhelming majority of these posts were utterly misleading.
What can we do about it?
Experts have proposed a range of solutions including pre-bunking strategies, which means proactively educating the public about common misinformation techniques.
However, solutions like these often place responsibility on the individual.
What’s urgently needed is stronger regulation to prevent misleading information being created and shared in the first place. This is especially important given social media platforms including Instagram are moving away from fact-checking.
In the meantime, remember that if information about medical tests promoted by influencers sounds too good to be true, it probably is.